(MINNEAPOLIS)- Oct. 17, 2011 - Please note RSVPs are required for all media to attend this event; please respond by Oct. 25 at 5 p.m. here.

What:

Press conference and introduction of new brand position, logo and tag line for Minneapolis as a destination for convention and leisure travelers.

Visuals:

-Numerous Minneapolis hospitality employees will stand with Mayor R.T. Rybak and Meet Minneapolis President & CEO Melvin Tennant on stage.

-The new logo and tag line for Minneapolis as a destination for convention and leisure travelers will be revealed.

-Registered media will receive flash drives with logo files and other information.

Interview Opportunities:

Mayor Rybak and Melvin Tennant

When:

Thursday, Oct. 27, 2011

Media check-in begins at 11 a.m.

Press conference: 11:30 a.m. to 12:30 p.m.

Where:

IDS Center, Crystal Court, 80 South 8th Street, Minneapolis

ABOUT MEET MINNEAPOLIS

Meet Minneapolis is a private, not-for-profit, member-based association. It actively promotes and sells the Minneapolis area as a destination for conventions and meetings, works to maximize the visitor experience and markets the city as a desirable tourist destination to maximize the economic benefit of the greater Minneapolis area.

MEDIA CONTACT

Kristen Montag, marketing communication manager, 612.767.8038, kristenm@minneapolis.org, Minneapolis_PR on Twitter