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Connect Association: The Super Bowl’s Effect on Meetings and Events

By: Lisa R. Schoolcraft

Hosting a Super Bowl means not only having nearly 100 million television viewers watch one of the biggest sporting events of the year, but it also means those same viewers will see the host city.

https://www.connectyourmeetings.com/feature/the-super-bowls-effect-on-meetings-and-events/?spMailingID=40625542&spUserID=NTUzMzc1MzE0NjES1&spJobID=1601109362&spReportId=MTYwMTEwOTM2MgS2