No Remorse: Preparing for the Best Super Bowl Visitor Experience
![](https://minneapolis-2021.imgix.net/images/imported-page-images/sbc2018-020617-472.jpg?auto=compress%2Cformat&fit=max&position=50%2050&q=80&w=320&s=29c2cac6937811fe1fb277fa4783f4ba 320w, https://minneapolis-2021.imgix.net/images/imported-page-images/sbc2018-020617-472.jpg?auto=compress%2Cformat&fit=max&position=50%2050&q=80&w=540&s=195ebfc7999a6f1e8d15e0e9dc2b00f9 540w, https://minneapolis-2021.imgix.net/images/imported-page-images/sbc2018-020617-472.jpg?auto=compress%2Cformat&fit=max&position=50%2050&q=80&w=768&s=a87a85fe9ad3c2d64cc75a6fbc67b7a9 768w, https://minneapolis-2021.imgix.net/images/imported-page-images/sbc2018-020617-472.jpg?auto=compress%2Cformat&fit=max&position=50%2050&q=80&w=1024&s=29deb0f50dcad202a2cdea3966e8b8d4 1024w, https://minneapolis-2021.imgix.net/images/imported-page-images/sbc2018-020617-472.jpg?auto=compress%2Cformat&fit=max&position=50%2050&q=80&w=1200&s=4a6cc301d65d2c36d2c18097150571bb 1200w, https://minneapolis-2021.imgix.net/images/imported-page-images/sbc2018-020617-472.jpg?auto=compress%2Cformat&fit=max&position=50%2050&q=80&w=1440&s=ad8a2d0ab08734227fb69ccc94dfaf9f 1440w)
What are the ways Meet Minneapolis team members are directly involved in the execution of the Super Bowl?
The Meet Minneapolis team is involved in MANY ways. We are supporting the Minnesota Super Bowl Host Committee(MNSBHC) with many endeavors. Team members either chair or serve on the following committees: Marketing, Tourism, Hotel/Hospitality, Communications, Media Party, Cuisine, Wayfinding, Volunteer, Warming Huts and Super Bowl Advisory Board. Team members also secured venues and designed the online Super Bowl Venue Portal. Sports Minneapolis played a key role in securing all the hotel rooms required during the sales process and continues to manage this process in conjunction with MNSBHC and the NFL. We are also working closely with our other area CVBs and the city. This is truly a community-wide effort!
What is Meet Minneapolis doing to ensure that guests and visitors coming to Super Bowl-related activities are having a positive experience?
Our Super Bowl Hotel/Hospitality Committee, in conjunction with MNSBHC Volunteer Program, will coordinate “Hospitality/Super Bowl 101 Training.” Our goal is to make sure every front-line hospitality professional has all the tools and resources to answer questions and provide an EXTRORDINARY guest experience to all Super Bowl visitors. A community-wide outreach for training will take place to include: hotels (front-desk, concierges, bellmen, doormen, etc.), Minneapolis St. Paul International Airport, taxi/Uber drivers, Minneapolis Convention Center (hosting Super Bowl Experience), Mall of America (media party) and basically anyone working directly with Super Bowl visitors. More details on this will come in the next few months.
What keeps you up at night relative to Minneapolis’ Super Bowl readiness?
Nothing yet! I always keep a notebook and pen by my bed so if I think of something in the middle of night, I can write it down and forget about it. Then I tear it off and bring it to work the next day.
My biggest concern is that we miss a key opportunity to promote Minneapolis. I don’t want it to be Monday, Feb. 5, 2018, and be thinking, “We should have done…” We’ve really put so much effort into planning and also connecting with our counterparts in past host cities, so I doubt we’ll have any remorse. That has been extremely helpful.
Where do you plan to be on Feb. 5, 2018?
More than likely, I’ll be the post-Super Bowl press conference where we do an official turnover to Atlanta. You never know who you’ll see there. Last year, it was Tom Brady! Marilyn Carlson Nelson gave him one of the MNSBHC hats. He is hoping to wear it here in February of 2018!
What are the ways Meet Minneapolis team members are directly involved in the execution of the Super Bowl?
The Meet Minneapolis team is involved in MANY ways. We are supporting the Minnesota Super Bowl Host Committee(MNSBHC) with many endeavors. Team members either chair or serve on the following committees: Marketing, Tourism, Hotel/Hospitality, Communications, Media Party, Cuisine, Wayfinding, Volunteer, Warming Huts and Super Bowl Advisory Board. Team members also secured venues and designed the online Super Bowl Venue Portal. Sports Minneapolis played a key role in securing all the hotel rooms required during the sales process and continues to manage this process in conjunction with MNSBHC and the NFL. We are also working closely with our other area CVBs and the city. This is truly a community-wide effort!
What is Meet Minneapolis doing to ensure that guests and visitors coming to Super Bowl-related activities are having a positive experience?
Our Super Bowl Hotel/Hospitality Committee, in conjunction with MNSBHC Volunteer Program, will coordinate “Hospitality/Super Bowl 101 Training.” Our goal is to make sure every front-line hospitality professional has all the tools and resources to answer questions and provide an EXTRORDINARY guest experience to all Super Bowl visitors. A community-wide outreach for training will take place to include: hotels (front-desk, concierges, bellmen, doormen, etc.), Minneapolis St. Paul International Airport, taxi/Uber drivers, Minneapolis Convention Center (hosting Super Bowl Experience), Mall of America (media party) and basically anyone working directly with Super Bowl visitors. More details on this will come in the next few months.
What keeps you up at night relative to Minneapolis’ Super Bowl readiness?
Nothing yet! I always keep a notebook and pen by my bed so if I think of something in the middle of night, I can write it down and forget about it. Then I tear it off and bring it to work the next day.
My biggest concern is that we miss a key opportunity to promote Minneapolis. I don’t want it to be Monday, Feb. 5, 2018, and be thinking, “We should have done…” We’ve really put so much effort into planning and also connecting with our counterparts in past host cities, so I doubt we’ll have any remorse. That has been extremely helpful.
Where do you plan to be on Feb. 5, 2018?
More than likely, I’ll be the post-Super Bowl press conference where we do an official turnover to Atlanta. You never know who you’ll see there. Last year, it was Tom Brady! Marilyn Carlson Nelson gave him one of the MNSBHC hats. He is hoping to wear it here in February of 2018!