Meet Minneapolis, Convention and Visitors Association, promotes the Minneapolis community as a premier convention site and visitor destination. Six major departments carry out the organization’s initiatives to ensure a memorable experience in Minneapolis.
Learn how each department can help you make the most of your partnership.
Mission: The mission of Meet Minneapolis™, Convention + Visitors Association, is to market, sell and maximize the visitor experience of Minneapolis for the economic benefit of our community.
Vision: Minneapolis. The Destination of Choice.
Administration The Administration department oversees executive operations and finances, ensuring the smooth achievement of our organization’s goals.
Destination Sales The Destination Sales team is located at both the Meet Minneapolis offices and at the Minneapolis Convention Center. Our sales associates book meetings and conventions at venues around the metro area. These bookings are designed to fill Minneapolis hotel rooms and bring business to Meet Minneapolis partners, generating significant economic impact and hospitality job growth for the community.
Destination Services The Destination Services department facilitates booked conventions by assisting meeting planners with logistical needs, building attendance and delivering a quality experience to attendees. This award-winning department has earned industry accolades for more than a decade, resulting in repeat business.
Destination Branding and Strategy The Destination Branding and Strategy team creates dynamic promotional programs and materials, enabling the other departments to carry out their sales initiatives. The department also creates and maintains various websites directed at targets markets for promotional purposes. Branding and Strategy is also responsible for publicizing Minneapolis, the Minneapolis Convention Center and the Meet Minneapolis organization to the media.
Partnership Marketing Partnership Marketing teams with hospitality partner businesses to create tailored promotional packages to generate business from their target audiences.
Leisure Travel/International Relations The International Relations team works with international tour operators and travel agents to promote transnational travel to Minneapolis. In addition, International Relations partners with Minneapolis Sister Cities to build relationships that foster international travel, business investment and vitality in our community and across the globe.
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