Research

This area included research compiled on various statistical measures of the city, such as visitor demographics, occupancy numbers and comparisons between cities. View the documents below to get a more in-depth look at what makes Minneapolis tick.

METRO TRAVELER PROFILE

Here, you can find out more about the demographics of the average person visiting Minneapolis, as well as activities these visitors tend to partake in.

>>>VIEW METRO TRAVELER PROFILE

CREATING A BRAND

The destination branding and strategy team at Meet Minneapolis provides a PDF to help you make your brand stronger.

>>>VIEW BRAND CREATION PDF

Video Links in PDF:
What is a Brand?
What is Brand Strategy?
Pink Ponies: Strategy Implementation
Winter Quest