Mayor Rybak was joined by Madison Mayor Paul Soglin and President and CEO of Fair Wisconsin Katie Belanger, both of whom argued that this campaign points to the urgent need to enact marriage equality in Wisconsin.
Mayor Rybak unveiled the ad campaign, created pro bono by the Minneapolis marketing and branding firm Zeus Jones, at the Milwaukee LGBT Community Center, a community-based organization dedicated to improving the quality of life for LGBT people in the Metro Milwaukee area. The campaign is in partnership with Meet Minneapolis, Convention & Visitors Association.
The “I Want to Marry You in Minneapolis” campaign will also run in Milwaukee-area publications, while similar ads targeted at Chicago were unveiled in publications there last week. Copies of the ads that will run in Madison are attached.
“Minnesotans and Wisconsinites are almost like family: we know each other well and see each other often. Now, our Wisconsin cousins have another great reason to come see us in Minneapolis: to get married,” Mayor Rybak said. “Gay and lesbian couples from Madison and across Wisconsin don’t have to wait one more day to get legally married in Minneapolis. We’re a supportive and welcoming city, and we’re ready to help them put together the wedding of their dreams.”
“This just goes to show that progressive public policy is good for business: marriage equality isn’t just the right thing to do for Wisconsin, it’s the smart thing to do for Wisconsin,” Mayor Rybak added. “I hope the day comes very soon that all Wisconsinites can marry the person that they love, and I fully support the growing coalition that is working to make that happen. But until that day comes, I’m here to steal your business.”
“It’s time for Wisconsin for to join the 21st century and do the right thing. Eventually, we will recognize same-sex marriage — and the sooner, the better,” said Mayor Paul Soglin.
“As more and more states surrounding Wisconsin enact marriage equality, many Wisconsin couples are certainly likely to avail themselves of the full recognition afforded by those states and the federal government. Wisconsin's antiquated and discriminatory laws banning marriage equality and civil unions are bad for our people and our economy, and put our entire state at a disadvantage to our more welcoming neighbors,” said Kate Belanger, president and CEO of Fair Wisconsin, which works to protect and advance the civil rights of LGBT people in Wisconsin through electoral involvement and direct legislative advocacy.