National

Sources: Seahawks favorites to land Bennett

ESPN Sports Feed - Mon, 03/10/2014 - 13:05
The Seattle Seahawks have emerged as the favorite to land free agent defensive end Michael Bennett, sources told ESPN NFL Insider Adam Schefter.
Categories: National

Source: Steelers will release OLB Woodley

ESPN Sports Feed - Mon, 03/10/2014 - 13:04
The Pittsburgh Steelers will release linebacker LaMarr Woodley when the new league year begins Tuesday, a source told ESPN NFL Insider Adam Schefter.
Categories: National

Florida, Wichita St. remain 1-2; UK falls out

ESPN Sports Feed - Mon, 03/10/2014 - 12:54
Florida, which finished an unbeaten season in the Southeastern Conference, and Wichita State, which completed an undefeated regular season, are the top two teams in the AP college basketball poll for the third straight week.
Categories: National

Team's bacon gear selling at a sizzling rate

ESPN Sports Feed - Mon, 03/10/2014 - 12:53
Since putting its new bacon-themed merchandise on sale, the Lehigh Valley IronPigs, have been as popular as ever.
Categories: National

'Intrigued' Skeeters invite McGrady to camp

ESPN Sports Feed - Mon, 03/10/2014 - 12:52
Retired NBA star Tracy McGrady is moving closer to his dream of playing professional baseball.
Categories: National

Ford family retains ownership of Lions franchise

ESPN Sports Feed - Mon, 03/10/2014 - 12:12
The Detroit Lions announced that controlling interest in the team will remain with the Ford family on Monday, one day after the death of longtime owner William Clay Ford Sr.
Categories: National

Lawmaker's 'NBA and crime' tweet draws ire

ESPN Sports Feed - Mon, 03/10/2014 - 12:09
The Minnesota legislator whose NBA-related tweet aroused cries of racism this weekend isn't backing down.
Categories: National

Self 'confident' Embiid will play despite back

ESPN Sports Feed - Mon, 03/10/2014 - 10:32
Kansas coach Bill Self told ESPN that despite Joel Embiid's trip Monday to Los Angeles to see a back specialist, he's "100 percent confident" that his freshman center will play in the postseason.
Categories: National

Pistorius vomits during graphic testimony

ESPN Sports Feed - Mon, 03/10/2014 - 08:57
Oscar Pistorius vomited in the dock at his murder trial Monday as he heard graphic details of the injuries sustained by the girlfriend he fatally shot.
Categories: National

Sports Funding: The Final Frontier?

NASC - Mon, 03/10/2014 - 05:30

It was a story that made headlines on both the sports and business pages. The University of Notre Dame, an Adidas-clad sports program since 1997, will become an Under Armor school when the Adidas deal expires July 1.

It’s a sports story because, of course, it’s Notre Dame and anything that happens with the sports programs under the Golden Dome is news. It’s a business story because it shows how far Under Armor has come in penetrating the America athletic scene, with a deal that puts one of the oldest, iconic athletic programs in the same breath as a relatively young equipment manufacturer.

Under Armour will be the exclusive outfitter for all 26 of Notre Dame’s varsity teams under the 10-year contract. Although the numbers weren’t released, Sports Illustrated and ESPN speculate the deal is worth about $90 million, and the University has the option to take some of its payments in Under Armour Stock. Not a bad idea, since right after the announcement, Under Armour stock rose 3.4 percent to $84.78 a share.

Among publicly-announced deals, the University of Michigan had what was believed to be the largest contract, $8.2 million annually in equipment and cash under an eight year deal with Adidas.

Under Armour already had been making inroads in the high school game, as title sponsor of the Under Armour All-America High School Football Game, girls’ high school volleyball awards and the like. A number of the top high school football programs have been wearing Under Armour for years.

Why is it important for Under Armour to land one of the biggest names in football? The growth of college football on television means your logo on team uniforms is seen dozens of times during a game on 70-inch high definition televisions around the country. Division 1 athletic departments generate about $7.5 billion in annual revenue, and merchandise sales of more than $4.6 million a year, according to the Kelley School of Business at Indiana University (an Adidas school).

And Notre Dame generates about $78 million of the school’s athletic department revenue of $108 million, and the Irish are third in merchandise sales, behind Texas and Alabama. So for Under Armour to grab the contract with Notre Dame at the least raises the exposure of the company, still dwarfed by Nike’s 79 Division I schools and Adidas’ 30 and at the most, give it the ‘halo’ effect of being associated with Notre Dame.

Deals like this trickle down to youth sports, where kids wanted to “be like Mike” a couple of decades ago with Air Jordans or sport And 1 shoes like Alan Iverson.

Oh, and under the heading of “Is this a coincidence,” just days after the Under Armour announcement, Notre Dame unveiled a $400 million project to add three academic and student life buildings around the exterior of hallowed Notre Dame Stadium, offering premium seating for fans and outdoor terraces overlooking the football field.

The project includes several club-style seating options, available on three upper levels on both sides. A hospitality area also is planned for the new building on the south end of the stadium. The stadium itself will be renovated, with the press box making way for premium seating. The project could add up to 4,000 premium tickets for Notre Dame Stadium.

Could Notre Dame have raised the money for the Campus Crossroads project without the Under Armour deal? Probably. Will the Under Armour deal help? Absolutely. Just take a look at what the University of Oregon has done with Nike backing. For recruits, staffers and moneyed alumni, these contracts mean upgraded facilities, updated buildings and the ‘cool’ factor that comes with wearing just the right logo.

Equipment deals are big deals for colleges and high schools. Youth sports are the next frontier.


Categories: National

Mavericks extend Pacers' slide to 4 games

ESPN Sports Feed - Sun, 03/09/2014 - 22:00
Monta Ellis and Devin Harris scored 20 points apiece and the Dallas Mavericks extended Indiana's season-long losing streak to four games with a 105-94 victory against the Pacers on Sunday night.
Categories: National

Retiring Mendenhall: Tired of life in NFL

ESPN Sports Feed - Sun, 03/09/2014 - 21:20
Rashard Mendenhall was tired of living a "private life in the public eye" as an NFL player, which included being called racial slurs online, he wrote in his most recent blog for Huffington Post in which he explained why he retired at 26 years old.
Categories: National

Tiger tweaks back, fades with birdie-less 78

ESPN Sports Feed - Sun, 03/09/2014 - 19:02
The back issues that caused Tiger Woods to withdraw from a tournament a week ago flared again Sunday, leading to a long day on the golf course and a birdie-less round for just the eighth time in his career.
Categories: National

Reed prevails at Doral; Tiger fades with 77

ESPN Sports Feed - Sun, 03/09/2014 - 18:12
Patrick Reed won the Cadillac Championship for this third PGA Tour title in seven months, and this was a big one.
Categories: National

Keselowski passes Dale Jr., wins Las Vegas

ESPN Sports Feed - Sun, 03/09/2014 - 18:01
Brad Keselowski surged ahead on the final lap when Dale Earnhardt Jr. ran out of fuel, claiming a dramatic victory Sunday in the NASCAR race at Las Vegas Motor Speedway.
Categories: National

Brooks: Durant could be scoring even more

ESPN Sports Feed - Sun, 03/09/2014 - 17:48
With the NBA season heading down the stretch and the MVP race seemingly a two-name toss-up between LeBron James and Kevin Durant, Oklahoma City Thunder coach Scott Brooks said Durant could put up even bigger point totals if he chose to.
Categories: National

Wichita State reaches 34-0, wins MVC final

ESPN Sports Feed - Sun, 03/09/2014 - 16:06
Fred VanVleet scored 22 points including several key baskets late to lead another strong ensemble effort and Wichita State remained the nation's lone unbeaten after defeating Indiana State 83-69 on Sunday in the Missouri Valley Conference tourney final.
Categories: National

Noah, Augustin lead Bulls over Heat in OT

ESPN Sports Feed - Sun, 03/09/2014 - 16:04
Noah, Augustin lead Bulls over Heat 95-88 in OT
Categories: National

Braves' Medlen leaves with strained forearm

ESPN Sports Feed - Sun, 03/09/2014 - 14:36
Atlanta Braves right-hander Kris Medlen strained his right forearm during Sunday's spring training game against the New York Mets in Port St. Lucie, Fla., the team announced.
Categories: National

Free agent WR Nicks: I can be 'missing link'

ESPN Sports Feed - Sun, 03/09/2014 - 14:36
Hakeem Nicks emphasized Sunday that he wants a long-term contract as a free agent, claiming he can be a "missing link" to a team with championship aspirations.
Categories: National

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